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ABOUT

Écologie

Style with a conscience.

At Écologie by AWDis, our mission is to build a better future for our planet without compromising on style.

We are excited to bring you our unique new range of sustainable t-shirts, sweatshirts and knitted sweaters in a range of colours and finishes, all created from ecologically friendly cotton sources.

Combining sustainability with fashion, we have carefully designed our collection so that it not only makes you look good, but also makes you feel good about how our products are made.

Our Fabric

Through our mission to build a more sustainable fashion brand, we strive to use the latest innovations in fabric technology and manufacture. Our Regenerated cotton yarn is derived from cotton waste from the cutting room, which is normally destined for landfill. Instead, we have a dedicated and highly trained team who collect and sort the offcuts (or ‘clips’) by colour, ready to start the journey to become an Écologie garment. Once colour sorted, the clips are shredded down, mixed with polyester, and then spun into yarn, ready to be knitted and woven.

The benefits of using this technology are:

This is completely dry process – the colour sorting means there is no need for further dying reducing further chemical and water waste entering the environment.
Reduces the amount of waste going to landfill
Avoids the CO2 emissions associated with growing and processing new cotton.
Reduces the amount of land needed to grow the cotton

Facts:

In comparison to Virgin Cotton, Regenerated Cotton saves*:

8 litres of water
25kg chemicals
25Kw/h of energy
2 Litres of waste water in the growing process
05m2 of cotton growing land.
*per 1 tonne